The hard evidence says that customers who view a video are 73% more likely to purchase the product featured. But more than that, we here at The Companion Group see product videos as a valuable tool to give our company a public face, a way to say hello and let our customers and retailers get to […]
I could start with a cliché that we here at The Companion Group “work as hard as we play,” but honestly, for a few hours in the afternoon last Friday, work was completely forgotten as we gathered around to watch the finals of our First Annual Pool Tournament. The idea of a tournament began floating […]
Definitely one of the best things about working for a company that creates tools and accessories for serious grilling is getting to test out your own products. This usually leads to office-wide emails with subject lines like “Meatballs in the kitchen!” and “Pizza cones ready at 2:00 if you want ’em!” At The Companion Group, […]
Although we at the Best of Barbecue office work very closely with Steven Raichlen on his lines of barbecue tools, accessories, foods, and fuels, there’s one thing that separates us: about 3,000 miles! (more…)
A new month, a new office, a new blog, a new logo, and a new(ish) employee! There’s a lot of new here at The Companion Group these days. (more…)
